#MyAASelfie

Facebook engagement campaign concept
Client
The AA Driving School

Date
2015

Media
Facebook

Objective
Encourage future, current and recent pupils to engage with The AA Driving School on Facebook.

Background
We were asked to produce a user-generated social media campaign for The AA Driving School that would encourage participation from people at all phases of the learner journey; from early-stage learners, to those about to take their test, and those who have just passed.

The work
I came up with the concept, hashtag, prize ideas and wording, and sketched thumbnail ideas for a designer to take and transform into the mockups below. (The work itself went unused due to budget constraints).

See for yourself
Browse below.

 


SOM00019_FB_selfie8SOM00019_FB_selfie3SOM00019_FB_selfie5SOM00019_FB_selfie7
Cozaar and constipation Buy ventolin 2mg from Washington Altace lung infection Diflucan alcohol interaction Where to buy trazodone online in Delaware Inhalers like advair Where to buy nexavar in Minnesota online Get atacand prescription Buy risperdal 1mg online from Dover Where to buy allopurinol 100mg online in Kelowna