NatWest Early Careers Videos

Background
NatWest enlisted employer brand agency Ph.Creative to produce recruitment campaigns that could appeal to specific demographics within the wider ‘early careers’ target audience. As a writer at Ph, I was enlisted to produce a number of different pieces of collateral on this project.

The work
I was asked to generate a series of questions which NatWest employees would answer in user generated content (UGC) videos. I took the resulting UGC videos, picked out the best quotes and threaded them together into video scripts that each told a story in-line with certain client-mandated themes. These scripts included time codes which Ph’s video team used to edit the footage together.

See for yourself
Browse below to watch each video.