R&G Fresh Blogs

B2B/B2C editorial for fresh produce business
Client
R&G Fresh via One2create.

Date
November 2020-March 2022

Media
Web

Objective
Write a monthly blog for R&G Fresh that could be circulated as part of the client’s digital marketing.

Background
R&G Fresh is a B2B fresh herbs and produce company. They supply businesses like supermarkets and wholesalers with produce picked both locally and right across the world, following procedures that mark them out as a highly ethical and sustainable enterprise.

The work
As part of my role at One2create managing the client blog calendar, I pitched ideas, researched and wrote monthly blogs for R&G Fresh for the best part of 18 months. This was a curious one as, despite being a B2B business, the brand asked that we published a mixture of B2B and B2C focused content. This meant their posts, published on an area of the R&G website called ‘The Chopping Board,’ ranged from deep dives into ethical farming practices to listing creative uses for herbs, to offering specific seasonal recipes.

See for yourself
Browse below to see the blog index or visit R&G Fresh’s blog The Chopping Board.

 


R&G Fresh blog index

General Posts

Specific Recipes

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