Date Media Objective The work See for yourself
One2create
November 2020-October 2022
Web
Write regular search engined optimised (SEOd) blogs to promote the agency’s services.
I spent two years at marketing agency One2create as their most senior writer. This meant managing the blog calendar and penning client blog articles, along with web copy and social posts. When I wasn’t doing that, I also wrote blogs for the agency’s own website to promote its services and position it as a thought leader in the digital marketing space.
I wrote regular blog articles for the agency, which often meant conducting deep research into digital marketing topics or interviewing the subject experts within the O2C team and turning those chats into keyword-driven editorial content. Occasionally I briefed these articles to a more junior writer and edited their work, feeding back and coaching them on how to improve their approach to commercial editorial.
Browse below to see the blog index.
One2create blog index
- Five Benefits To Outsourcing Your Digital Marketing
- Why You Need A Good Website
- Get Ready For Google Analytics 4
- How We Made Our Client Go Viral On TikTok In One Week
- Why A Marketing And Competitor Analysis Makes All The Difference
- Getting Found Through Local SEO
- How To Do Organic SEO Well
- Top Christmas Campaigns And Why They Worked
- Why, When And How To Use PPC Effectively
- Six Of Our Favourite PPC Tricks And Tips
- Why Your Web Marketing Matters Now More Than Ever
- Top Tips For Writing Great Marketing And Comms Copy
- Marketing Trends To Look Out For In 2021
- Google Core Web Vitals And Page Experience Update
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